INDUSTRY
Software & Manufacturing
WHAT WE DID
Illustrated Video, Concept, Visual Design
DESCRIPTION
Opcenter is a software suite developed by Siemens to optimize production processes, improve efficiency, and ensure quality and traceability across the value chain.
We created an illustrated video to showcase the platform's key features and benefits. Starting from the brand's visual guidelines, we reinterpreted the style with new characters and scenarios that highlight the product's value without diving into technical details, which were not the focus of this project.
The result is a dynamic and intuitive communication that nurtures leads to download the software's trial version.
